2010-2011 Committee Chair

Alfred Sanchez, Chair YMCA of Greater Miami

Marketing the Chamber Goals

Enhance value proposition to ensure relevance to current and prospective members through improved marketing collateral, website improvement and member testimonials to create greater attraction to Chamber membership and sponsorship investment.

Create an aggressive marketing initiative showcasing chamber value proposition through social media, PR and marketing.

Develop Chamber Testimonials to help members learn how to gain more value from their investment in the Chamber with a focus on explanation of value and examples of success.

Create opportunities for Chamber members to achieve business development and customer connectivity through workshops and orientation training programs.

Develop strategies and materials to quickly engage new and inactive members at all levels for greater membership satisfaction in the Chamber.

Additional Information

Contact: Diana Pubchara, 305-577-5472 | dpubchara@miamichamber.com